Tag: mCubeConference

Marketing is now tech-driven but experience-focused, and Inkspell Media shall award the champions of engagement at mCube 2019

Masters of Modern Marketing (mCube) Awards & Conference is an eclectic concept that acknowledges exemplary work done by enterprises, agencies, and professionals in the advertising and marketing domain while providing a platform where leaders discuss critical aspects of the industry. The emerging focus on customer-experience is driving innovations in the marketplace, and technological transformation is…
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INKSPELL – Case Study of the Week (Best Performance-Driven Mobile Campaign)

Best Performance-Driven Digital Campaign UTI Mutual Funds for UTI MF Mobile App Campaign The Campaign Mutual fund investments are generally perceived to be cumbersome, time consuming and effort intensive. UTI¬†MF had the vision to reduce this and make MF investments easier to do. With the advancement of technology and digital expansion through mobile, they took…
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