Best User Experience Campaign 2018 Bigg Boss S11 – Consumer Experience About the Campaign VOOT is Viacom18’s advertising-led video-on-demand platform that is available as an app for iOS and Android users, and a website for desktop consumption. About the Idea Bigg Boss S11 was a case study to enhance…
Read more
Best Digital Experience Marketing Campaign Panasonic India #SoMuchToDo About the Campaign Campaign Name: #SoMuchToDo Problem Statement: Creating awareness about a newly launched device – the Eluga A3 Pro in an already over saturated market with multiple options for the consumer.So what do we do? The need of the hour was to create…
Read more
Best Digital Innovation 2018 mFaaS – Mobile Ad Fraud Detection Platform About the Product mFaaS is Affle’s mobile ad fraud detection and reduction platform which detects, and blocks suspect traffic and invalid installs in real time. It is efficient for both networks and advertisers and allows fraud prevention related optimization in campaigns…
Read more
Best Digital Campaign for a CauseNPONGOCSR 2018 World Vision India The Campaign To Raise donation through digital platform to support more than 8000+ families within their operational areas in Nilampur block of Malapurram District, with dry rations for 30 days. The Idea The objective of the campaign is to generate as much as…
Read more
One of the most anticipated events in the Indian digital domain, Drivers of Digital (DOD) will recognise the 2019 leaders of industry at a grand programme in Mumbai on 13 December 2019. If there is one constant phenomenon that has engulfed the entire industrial ecosystem, it is the digitalisation of business processes. Digital technologies are…
Read more
Recent Comments