Website Tips (Part 1)
- If you haven’t updated your website in the last 3 years, do it now. A clean, modern design is key in digital marketing, plus it ensures that you meet today’s best practices and Web standards.
- Make your website mobile-friendly! Studies indicate that nearly 80% of local mobile searches end in a purchase. This is a big audience you shouldn’t ignore.
- Accurately complete your site’s metadata (title tags, descriptions, alt text, etc.). Not doing so can negatively impact your visibility on SERPs.
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