Best Video Content in a Digital Campaign by/for an Educational Institution/Enterprise 2019
Inkspell Media 16 Nov, 2019

Best Video Content in a Digital Campaign by/for an Educational Institution/Enterprise 2019

Best Video Content in a Digital Campaign by/for an Educational Institution/Enterprise 2019

JagranJosh.com: Union Budget 2019-20

 

 

About the Product

 

 

The budget is an expression of the government’s public policy. It informs the public as to how the government plans to earn and sell. Keeping in mind the importance and value of budget in users mind, Jagranjosh planned to provide Union Budget information 2019 is the fastest way possible to the user with detailed analysis of what budget is in simple and common man language so that it reaches the maximum audience.

 

 

About the Innovation

 

 

In order to make this video user friendly following point were implemented:
• The video was made in an appealing QNA format: How, When, What and Where 
• iPad and pencil technology used in making the video 
• Less text with detailed explanation format used

 

 

The Execution

 

  • iPad and pencil technology used in making the video.
  • Less text with detailed explanation format used
  • Use of simple terminology 
  • QnA format was used in the video 
  • Starting from the basic for better understanding 
  • In-Depth and detailed analysis 

 

The Result

 

Youtube Views: 204,954

 

 

To watch the campaign video: https://www.youtube.com/watch?v=Buf2Vg5RByM

 

If you, too, have executed exemplary campaigns in the last year, go ahead and submit your nominations for the Industry Awards. Visit our Events section for details on our upcoming Awards and Conferences.

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